One-To-One and One-To-Many, Simultaneously
I’ve written a few times in the past about Zendesk a Danish Boston-based company that provides a nice friendly help-desk tool that is a perfect way for companies to engage customers in deep one-to-one...
View ArticleCustomer Support in the Facebook and Twitter Era
I’ve been a follower of Helpstream CEO Bob Warfield since before I begun blogging. He’s a super smart, super analytical SaaS commentator who left the world of full time blogging to enjoy the rewards of...
View ArticleSalesforce Acquires Assistly… Anyone Else See a Disconnect?
News that salesforce has acquired service desk vendor Assistly in a move that many of us had an inkling about well before DreamForce – it seems that dotting the I’s and crossing the t’s of he deal saw...
View ArticleMarketing: Community emerges as a source of customer ‘truth’
During a recent CxOTalk conversation with Wendy Lea, CEO of Get Satisfaction (disclosure: I am an advisor), we discussed the value of online communities in brand marketing. Although support...
View Article
More Pages to Explore .....